Using the URL Rewriter
Setting a URL to automatically redirect to another URL can be useful if you want to use a URL that's shorter and easier to remember.
To do this, hover over 'Tools' on the navigation bar.
Select 'URL Rewriter' from the drop-down menu.
Next, select the 'Add Url' button.
Insert the URL you would like traffic to be redirected to and from - 'To Url' should be the actual URL of the page, 'From Url' should be the new, shortened version of the URL.
The picture below is an example.